Page 1 placement - the almighty task of all search engine optimization. You can't talk marketing communication strategies without mentioning SEO and your company's placement on Google. It's just a fact - people are more apt to click results on page one so placement is key. I came across a Marketingprofs article on Google placement. It mentions some tips on ensuring page one placement.
Search Engine Advertising - do not be afraid of advertising and bidding on your business name.
Keyword optimized webpages - have a website that is optimized for keyword placement.
Blog - search engines love fresh and dynamic content. Blogs are always (should be) up to date and ever changing and that is perfect for page one placement.
Social Profiles - get on the top four social networks. Being current and up to date on those sites helps tremendously.
To read the rest of the article click here.
For more information on how The Allied Group can help with your integrated marketing communications campaign - contact us.

Comments for You want to OWN page 1 of Google don't you?