Eloqua provides a leading marketing automation tool and Brian Kardon is their CMO. In a recent blog post of his he discusses the changing face of marketing. This is something that I have discussed many times and it's no secret that marketing will continue its path of changes for the foreseeable future.
Eloqua has released a great read titled the 'Real World Marketing Syllabus.' Within it you will find the four new P's of Marketing.
Eloqua has released a great read titled the 'Real World Marketing Syllabus.' Within it you will find the four new P's of Marketing.
- Personality
- Publishing
- Packaging
- Physics
To read the full article and for your copy of the syllabus click here.
To learn more about how Allied can help with your marketing communication strategies and supply chain management strategies click here.
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