Eloqua provides a leading marketing automation tool and Brian Kardon is their CMO. In a recent blog post of his he discusses the changing face of marketing. This is something that I have discussed many times and it's no secret that marketing will continue its path of changes for the forseeable future.
Eloqua has released a great read titled the 'Real World Marketing Syllabus.' Within it you will find the four new P's of Marketing.
Personality
Publishing
Packaging
Physics
To read the full article and for your copy of the syllabus click here.
Eloqua has released a great read titled the 'Real World Marketing Syllabus.' Within it you will find the four new P's of Marketing.
Personality
Publishing
Packaging
Physics
To read the full article and for your copy of the syllabus click here.
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